I followed a link from Facebook to a CNN article about Roger Stone on my phone yesterday. Almost invariably when I follow links, despite the fact that I own a Pixel phone I’ll choose the option that says “Open in Samsung Internet” because that app includes an ad-blocker that makes my mobile browsing experience infinitely less annoying (no, I’m not a paid shill.) But this time I didn’t for some odd reason, and this is what I saw:
These shirts and many like them are advertised heavily on Facebook and other places. This particular article repeated the same advertisement four times – with the headers “Star Wars,” “Star Wars 2,” “Star Wars 3,” and “Star Wars 9.”
It seems that the way targeted advertising campaigns work is that the page owners – in this case, CNN – either have no control over or don’t care what ads get served up on their site, as long as they get paid for eyeballs and clicks. So whatever algorithm was being used here, it has been heavily skewed in favor of this one company.
Aside from being annoying in general, these web ads for teeshirts have a darker downside: almost all of them use stolen and unauthorized intellectual property. While I can’t say for certain, my bookie assures me it’s a sure bet that these are Chinese companies who change their store names on a daily basis, saturate the internet with ads for shirts of dubious quality using pirated IP, sell a mess of teeshirts and then vanish before they can be tracked down, only to appear the next day under a different name.
And of course, concerns like Facebook are happy to rake in their advertising dollars without a care in the world.
There are many legitimate shirt companies out there. They purchase artwork or license it from its creators. Woot! is one that my wife and I are shamefacedly addicted to, but there are any number to choose from. ¹
Don’t give these pirates your money. Stick with legitimate companies, preferably ones that manufacture their goods here in America.
The Old Wolf has spoken.
¹ Nope, not getting paid for this recommendation either.