♬ Zinc Trisodium Aspartate, Sorbitol and Bisulfate; Oxide, Beta Carotine, Lactic Acid, Carob Bean ♬
So begins “Be Careful What You Eat,” a song by Warner Brothers’ Animaniacs, poking fun at the artificial nature of the food that we eat. While anyone who reads labels is aware that much of what we eat is highly processed and artificial, the depth to which our food has sunk was pushed into my face with some emphasis when we had lunch at KFC yesterday.
The perky little girl behind the counter asked if we wanted butter and honey with our biscuits, and while I was aware that what she was offering me was neither butter nor honey, I had never taken a good look at the ingredient lists. What we actually got, and what KFC has been serving for several years, was “Buttery Spread” and “Honey Sauce.” These words are red flags in themselves, just like “Juice Drink” or “Cold Pack Processed Cheese Food Product,” which are guaranteed to contain very little juice or cheese, respectively.
Interestingly enough, the ingredients for these little delights are not found on KFC’s ingredients listing; it’s a dirty little secret that Yum! brands would rather, it would seem, keep buried. On the internet, no one may know whether you really are a dog, but there is very little information which can be kept hidden; as a result, it wasn’t hard to find these:
High fructose corn syrup, Sugar, Honey, Corn syrup, Natural Flavors, Caramel Color
Liquid and Partially Hydrogenated Soybean Oil, Water, Salt, Hydrogenated Soybean Oil, Vegetable Mono and Diglycerides, Soy Lecithin, Sodium Benzoate (A Preservative), Natural and Artificial Flavor, Beta Carotene (Color), Vitamin B Palmitate Added. Contains Soy.
These listings sound just as bad, if not worse, than the Animaniacs song. While in and of themselves these things may not be toxic, they’re certainly not natural, and they are in no way they should be called “Butter” and “Honey.” While the issue is only sufficiently annoying for me to post a mini-rant here, I wouldn’t be surprised if some lowlife attorney hungry for billable hours were able to scare up a client willing to bring a case against Yum! for misrepresentation.
The lesson here is that the more processed the food, the less healthy it is.
One of these days, I may just start taking my own advice again.
The Old Wolf has spoken.